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Sony K77XR8APU 77" 4K OLED HDR Google TV

Model No: K77XR8APU

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ALPHASON ADCH2000-WHT Chaplin 2000 TV Stand White & Light Oak

£329.00

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Stock Arriving: 14/11/2025

£2,399.00

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The Sony K77XR8APU 77 inch BRAVIA 8A OLED TV in black is a premium entertainment solution designed to transform your living space into a cinematic hub. With a massive 77 inch OLED display and 4K HDR resolution, this smart television delivers breathtaking clarity, vibrant colours, and deep contrast. Whether you're watching films, streaming shows, or gaming at high frame rates, the Sony K77XR8APU 77 inch BRAVIA 8A OLED TV offers a seamless and immersive experience powered by Google TV and enhanced by Acoustic Surface Audio+ technology.

Key features of the Sony K77XR8APU 77 inch BRAVIA 8A OLED TV

  • 77 inch OLED display – delivers stunning visual clarity and lifelike colour reproduction
  • Acoustic Surface Audio+ – screen acts as a speaker for immersive sound
  • Google TV platform – access over 10,000 apps and games with voice control
  • HDMI 2.1 support – enables 4K/120fps, VRR, and ALLM for smooth gaming
  • Built-in Chromecast and Apple AirPlay 2 – stream content effortlessly from mobile devices
  • 4-way stand – flexible positioning for varied room layouts
  • Energy-efficient design – meets modern standards for eco-conscious viewing

Why is the Sony K77XR8APU 77 inch BRAVIA 8A OLED TV perfect for cinematic viewing?

The Sony K77XR8APU 77 inch BRAVIA 8A OLED TV is engineered for film enthusiasts who demand exceptional picture quality. Its OLED panel features over 8 million self-lighting pixels that adjust individually to produce perfect blacks and vibrant colours. Combined with 4K HDR resolution, this display reveals intricate details and dynamic contrast in every frame. The 16:09 aspect ratio and wide 178-degree viewing angle ensure that everyone in the room enjoys a consistent and immersive experience. Whether you're watching blockbusters or indie films, this TV transforms your living room into a true home cinema.

Can the Sony K77XR8APU OLED TV with Acoustic Surface Audio+ and 4-way stand enhance sound and space?

Yes, the Sony K77XR8APU OLED TV with Acoustic Surface Audio+ and 4-way stand is designed to elevate both audio and spatial flexibility. Acoustic Surface Audio+ uses actuators behind the screen to turn the entire panel into a speaker, delivering sound directly from the source of action. This creates a more immersive and synchronised audio experience. The integrated subwoofer adds depth to bass tones, making dialogue and sound effects more impactful. The 4-way stand allows for versatile placement—whether wall-mounted, centre-positioned, or corner-aligned—making it easy to adapt to your room’s layout.

Is the Sony K77XR8APU 77 inch OLED TV for gaming with VRR and Auto Low Latency Mode suitable for serious gamers?

Absolutely. The Sony K77XR8APU 77 inch OLED TV for gaming with VRR and Auto Low Latency Mode is built to meet the demands of modern gaming. With HDMI 2.1 support, this TV enables 4K resolution at 120 frames per second, ensuring ultra-smooth visuals and responsive gameplay. Variable Refresh Rate (VRR) and Auto Low Latency Mode (ALLM) reduce lag and screen tearing, providing a competitive edge in fast-paced titles. PS Remote Play adds flexibility by allowing users to stream and play console games from different locations. These features make the TV a powerful companion for immersive and uninterrupted gaming.

What makes the Sony K77XR8APU 77 inch BRAVIA 8A OLED TV an affordable upgrade?

The Sony K77XR8APU 77 inch BRAVIA 8A OLED TV offers an affordable entry into high-end home entertainment without compromising on performance. Its energy-efficient design meets modern standards, helping reduce power consumption while maintaining stunning visuals. The inclusion of Google TV provides access to thousands of apps and streaming services, eliminating the need for external devices. With built-in voice control and compatibility with Alexa, Apple HomeKit, and Google Assistant, users can manage content and settings effortlessly. This combination of advanced features and thoughtful design makes the TV a smart investment for households seeking quality and value.

How does the Sony K77XR8APU OLED TV with Acoustic Surface Audio+ and 4-way stand support smart living?

Smart functionality is a core strength of the Sony K77XR8APU OLED TV with Acoustic Surface Audio+ and 4-way stand. Google TV integration allows users to browse and stream content from platforms like Netflix, BBC iPlayer, Disney+, and YouTube using voice commands. The digital tuner and electronic programme guide simplify channel navigation, while Bluetooth and Wi-Fi connectivity ensure seamless integration with other smart devices. The TV also supports webcam functionality, enabling video calls and interactive applications. These features make the television a central hub for entertainment, communication, and convenience.

Is the Sony K77XR8APU 77 inch OLED TV for gaming with VRR and Auto Low Latency Mode suitable for family use?

Yes, the Sony K77XR8APU 77 inch OLED TV for gaming with VRR and Auto Low Latency Mode is well-suited for family environments. Its intuitive interface and wide range of streaming apps cater to diverse viewing preferences, from children’s programming to sports and films. The Acoustic Surface Audio+ system ensures clear dialogue and balanced sound, even at lower volumes. The 77 inch screen size provides ample viewing area for group settings, while the flexible stand and VESA mount compatibility allow for safe and secure installation. These qualities make the TV a versatile and family-friendly choice.

Ready to transform your home entertainment setup? Don’t miss the chance to buy Sony K77XR8APU 77 inch BRAVIA 8A OLED TV today and enjoy cinematic visuals and immersive sound in elegant black.

Brand, Model and Product Type

  • Brand: Sony
  • Model: K77XR8APU
  • Product Type: Sony K77XR8APU 77 inch BRAVIA 8A OLED TV, Sony K77XR8APU OLED TV with Acoustic Surface Audio+ and 4-way stand, Sony K77XR8APU smart OLED television with HDMI 2.1 and Google TV, Sony K77XR8APU 4K OLED HDR Google TV with PS Remote Play, Sony K77XR8APU
  • Colour: Black

Dimensions and Weight

  • Product Dimensions (H x W x D): 101.2 cm x 171.3 cm x 40.5 cm – expansive screen size for immersive viewing
  • Dimensions with Stand (H x W x D): 106.6 cm x 171.3 cm x 40.5 cm – accommodates flexible placement options
  • Shipping Dimensions (H x W x D): 111.5 cm x 191.2 cm x 19.1 cm – suitable for safe transport and delivery
  • Weight: 44 kg – robust build for stable installation
  • Shipping Weight: 44 kg – includes packaging materials

Display and Picture Quality

  • Screen Size: 77 inch – large format for cinematic scale
  • Screen Technology: OLED – self-lighting pixels for superior contrast and colour accuracy
  • Maximum Resolution: 3840 x 2160 – delivers ultra-sharp 4K detail
  • Aspect Ratio: 16:09 – standard widescreen format for modern content
  • Standard Refresh Rate: 100Hz – smooth motion for everyday viewing
  • Enhanced Refresh Rate: 120Hz – ideal for gaming and fast-paced action
  • Horizontal Viewing Angle: 178 degrees – consistent picture quality from any angle

Audio and Sound Technology

  • Speakers: Acoustic Surface Audio+ – screen acts as speaker for immersive sound
  • Speaker Configuration: Actuator x 2 / Subwoofer x 1 – balanced audio with rich bass
  • RMS Output Power: 56W total – powerful sound output for large spaces

Smart Features and Connectivity

  • Operating System: Google TV – access thousands of apps and streaming services
  • Smart App Control: Google Assistant, Alexa, Apple HomeKit – voice control and smart home integration
  • Smart TV: Yes – built-in streaming and app access
  • Bluetooth: Yes – connect wireless audio devices
  • Wi-Fi: Yes – seamless internet connectivity
  • HDMI Ports: 4 total – 2 x HDMI 2.1, 2 x HDMI 2.0 for versatile device connections
  • USB Ports: 2 – connect external drives and accessories
  • Type of Antenna: Terrestrial & Satellite – supports a wide range of broadcast signals

Gaming and Performance Features

  • HDMI 2.1 Technology: Supports 4K/120fps – ultra-smooth visuals for next-gen gaming
  • Variable Refresh Rate (VRR): Yes – reduces screen tearing during gameplay
  • Auto Low Latency Mode (ALLM): Yes – optimises responsiveness for gaming
  • PS Remote Play: Yes – stream and play console games from anywhere

Design and Installation

  • Stand Type: 4-way stand – flexible positioning for varied room layouts
  • VESA Mount Compatible: Yes – supports wall mounting
  • VESA Mount Size: 300 x 300 mm – standard fitting for secure installation
  • Colour Group: Black – sleek and modern aesthetic

TV Services and Content Access

  • Streaming Apps: Includes BBC iPlayer, Netflix, Prime, ITVX, Pluto TV, Sony Pictures Core, Disney+, Apple TV, YouTube, Rakuten, Google Play, Discovery+, Now TV, Paramount+, U, Spotify, Crunchyroll
  • Digital Tuner: Yes – access to free-to-air channels
  • Electronic Programme Guide: Yes – browse and schedule TV content easily
  • Webcam Support: Yes – enables video calls and interactive applications

Warranty Information

  • Warranty Includes: 1-year guarantee with additional 4-year warranty upon registration

Finance Options

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DEPOSIT MONTHS APR MONTHLY PAYMENTS TOTAL AMOUNT PAYABLE
Interest Free 6 Months
£239.90 6 0% 6 x £359.85 £2,399.00
Interest Free 10 Months
£239.90 10 0% 10 x £215.91 £2,399.00
Interest Free 12 Months
£239.90 12 0% 12 x £179.92 £2,398.94
24 Month Credit
£239.90 24 19.9% 24 x £108.09 £2,834.06
36 Months Credit
£239.90 36 19.9% 36 x £78.37 £3,061.22
48 Months Credit
£239.90 48 19.9% 48 x £63.75 £3,299.90
Buy Now Pay Later 48 months (6 months Deferred)
£239.90 48 24.9% 48 x £75.19 £3,849.02
Buy Now Pay Later 48 months (10 months Deferred)
£239.90 48 24.9% 48 x £79.49 £4,055.42
Buy Now Pay Later 48 months (12 months Deferred)
£239.90 48 24.9% 48 x £84.04 £4,273.82

Our trusted 2-man delivery service is designed to bring your items directly to your home with care, reliability, and efficiency. To ensure you know exactly what to expect, please take a moment to read the important information below:

  • We will contact you at least 1 day before your scheduled delivery to confirm the date and ensure that you will be available to receive your order. This helps us coordinate effectively, and gives you peace of mind that everything is on track.
  • To help you prepare, we will provide an estimated delivery time window ahead of the scheduled date. On the day of delivery, our driver will give you a courtesy call approximately 15 minutes before arriving at your address. You will also receive an email with the driver's contact information in case you need to reach them.
  • Delivery and collection of large appliances and televisions are limited to ground floor access only. If you have arranged for an appliance to be collected for recycling, please make sure it is fully emptied, disconnected, and placed outside your property in a single, complete unit. We are unable to collect items that have been taken apart or separated into multiple pieces.
  • When your order is delivered, our team will carefully unpack the items so you can inspect them thoroughly. This allows you to confirm that everything has arrived in excellent condition and that all accessories and components are included.
  • Delivery is included with most of our products, offering exceptional value along with convenience. For the majority of mainland UK locations, orders are typically delivered within 1 to 3 working days from the date of purchase. Deliveries to Scotland are usually completed on Saturdays. For regions such as Devon and Somerset, deliveries generally take place on Thursdays or Fridays.
  • In some cases, due to high demand or the nature of the product, your order may be delivered by an external courier. If this applies, a delivery fee may be added. Any applicable charges will be clearly shown at checkout before you complete your purchase.
  • For products listed as "Dispatched within 3 working days", the delivery timeframe is typically 3 to 5 working days from the date your order is confirmed. We make every effort to ensure your items arrive within that period.
  • If you have any special delivery requirements or questions, our helpful team is always here to assist. You can call us on 01922 494 608 or send an email to sales@applianceelectronics.co.uk. We are happy to help.